Product catagories	High standard product. Stable, strong and durable.			Made from clay, cut to shape, and then   put it in the brickkiln. Unstable quality.
Production processes	Produced with German technology. Autoclaved in high standard steaming machines with high pressure until it's strong and light.			Made by local laborers where there is clay.
Production standards	Completely comply with มอก.1505-2541. International stardard accepted.			Most products in the market are not standardized. No standard and breakable.
Transportation	Stack on wooden pallet. Machine and folklift are used to delivery. Delivery by pallet.			Delivery by hand, block by block. So, it's too difficult especially for tall buildings. Require more space to store.
Installation price per 1 Sq.m of wall	Q-CON with 7.5 cm thickness			Solid clay brick
	Material cost	Labor cost	Total	Material cost	Labor cost	Total
Materials	165	0	165	70	0	70
Mortar	9	40	49	35	55	90
Coating	2 x 45	2 x 45	180	2 x 50	2 x 50	210
Steel	8	0	8	6	0	6
Lintel	12	8	20	15	10	25
Total cost for wall	422			401
Designing Stage
-Building structure	Save cost because of smaller structure regarding half of the weight. (90 Kg/ Sq.m)			Bigger structure because it's twice as heavy. (180 Kg/ Sq.m)
- Building Stage
- Construction control and management	Predictable quantity. Systematic.			Unpredictable quantity. Non-systematic.
- Installation time	20-25 Sq.m can be made per day. 3-5 times faster.			Need skilled people. 5-8 Sq.m can be made per day.
- Building and coating process	Require only 2 mm thickness for mortar joint and 1 cm for coating. Unbreakable			Require 1.5 cm thickness for mortar joint and 2 cm for coating.
- Using Stage
- Up to 20% energy saving for air	Save money approximately 3,000 - 9,000 Baht/unit.			Bigger air conditioning systems that have to work all the time
- Money saving from air conditioning system	Up to 25% money saving			Not a heat insulator. Keep heat.
- Sound resistance characteristic	Excellent sound resistance			Non-sound resistance.
- Safe for fire	4 hours fire resistance			Only 1-1.5 hours fire resistance.
- Modernization	Modern products for buildings and occupants			Old fashioned products used more than 100 years with no development.
- Life time	More than 50 years			A lot shorter than 50 years